Megachurches become mega-malls
Megachurches are horizontally diversifying (i.e., they’re becoming megamalls). Moneylenders in the temple, anyone?
Southeast Christian is an example of a new breed of megachurch � a full-service “24/7” sprawling village, which offers many of the conveniences and trappings of secular life wrapped around a spiritual core. It is possible to eat, shop, go to school, bank, work out, scale a rock-climbing wall and pray there, all without leaving the grounds.
These churches are becoming civic in a way unimaginable since the 13th century and its cathedral towns. No longer simply places to worship, they have become part resort, part mall, part extended family and part town square.