Yves Béhar’s mobile phone
- David Pescovitz
- Uncategorized
- Mar 15, 2011
- Art and Design, design, features, France, Jawbone Bluetooth Headset, Jens Martin Skibsted, Mathias Rajani, Netherlands, OLPC, Technology, XO
After his work in recent years designing the Jawbone Bluetooth Headset and the OLPC’s XO “$100 laptop,” celebrity designer Yves Béhar has branched out. First, there was the Form 2 sex toy and now he’s created a profoundly expensive mobile phone for Copenhagen-based Æsir, a new mobile tech company founded by Thomas Møller Jensen, Mathias Rajani, and Jens-Martin Skibsted. One assumes that the lessons Béhar learned from the Form 2’s good vibrations have been applied to this device’s silent mode as well. The +yvesbéhar phone is €7,250.00 in stainless steel or €42,000.00 in gold, seen here. From an interview with Béhar on the Æsir site:
With the Æsir phone, I wanted to show an alternative to the sea of smartphones and their deluge of features. In an age when the industry seems to think that phones aren’t for speaking anymore, I wanted to focus on the idea of voice, clarity and simplicity.
The central tenet behind the +YvesBéhar is to literally craft the visual details, craft the functional tactility, and craft the user interface. This level of resolution for every touch point was achieved using a European-centric approach to manufacturing, assembly and design, partnering with the best makers in Switzerland, France and the Netherlands. The +YvesBéhar champions the idea of craftsmanship in an age that’s obsessed with more and making last year’s products obsolete. Instead we propose better and long-lasting as our starting criteria.