Product design with sharing in mind
Shareable.net’s Mary Fallon has a nice article called “Should Products Be Designed for Sharing?” that explores the current state of design for items that are intended for use by multiple people (such as shared-use short-hire bicycles) and looks at what the future might hold for them. Zipcar has just gone public and is looking to source cars that are specifically designed for their kind of use (as opposed to retrofitting standard cars to be used in car-share schemes).
This prototype station-free public bike-sharing system uses mobile communications, GPS, and a big secure lock that can be attached to any bike or bike rack. The appeal of a sharing system like Sobi is that you can deploy it anywhere and the start-up costs are minimal compared to other standard bike-sharing systems. The implication is that such technology can make bike sharing more scalable, and penetrate beyond major metros.